Search Engine Tigers

Recently I was doing some research for a pharmaceutical client and came across several blogs that were showing up as having the text for a competing product, yet the blogs had nothing to do with that product. Taking a look at those blogs there was one thing in common, they were all on outdated WordPress installations.

When blog hacks are identified, WordPress is usually pretty quick about pushing out a new release of their code, but it’s fairly obvious that some people just don’t realize that they need to do this. Why don’t they realize it? Well, usually it’s because the links are hidden on the page, so unless you look in the code, you’ll never see them, unless you specifically look for them. What do they look like?

So what should you do? Well the first thing is upgrade to the latest version of WordPress, and the easiest way to do that is by using the Automatic Upgrade tool, it’s push button, allows you to back up your work, and takes less than 5 minutes to run, really it couldn’t be easier. Next is to go in there and remove all of those bad links, this may take some time, depending on how badly your site has been affected, but hey, it’s the price you pay for not upgrading in the first place.

I’m not going to list the sites that I found, firstly because there’s too many of them, but secondly because there’s no need to, instead I’m going to email this post to those that have contact info, and if you’re one of those, I hope this helps you correct a problem you probably didn’t know you had.

Post a Comment