I think it’s sick to use such tactics to sell a product or service! It certainly doesn’t appeal to me. I would NEVER buy a product from a company that has to lower their marketing ideas to such nasty things!!!
Presumably there is a demographic out there that does find this amusing, and calls the company. I’ve got to think that it’s a minority, and that they’re alienating more people that they’re attracting. My recommendation to this company was that the only stripping should be this image from their site.
So this is mildly amusing… but likely to provoke the sorts of reactions seen above affecting ROI negatively than causing someone to decide to use this concrete cleaning service because they are edgy comedians. Mostly when you want your concrete cleaned you need asssurance that you concrete will get cleaned, not a chuckle. But points for trying to establish branding.
May 3rd, 2007 - 6:21 pm
I think it’s sick to use such tactics to sell a product or service! It certainly doesn’t appeal to me. I would NEVER buy a product from a company that has to lower their marketing ideas to such nasty things!!!
May 3rd, 2007 - 9:57 pm
Presumably there is a demographic out there that does find this amusing, and calls the company. I’ve got to think that it’s a minority, and that they’re alienating more people that they’re attracting. My recommendation to this company was that the only stripping should be this image from their site.
May 9th, 2007 - 11:19 pm
So this is mildly amusing… but likely to provoke the sorts of reactions seen above affecting ROI negatively than causing someone to decide to use this concrete cleaning service because they are edgy comedians. Mostly when you want your concrete cleaned you need asssurance that you concrete will get cleaned, not a chuckle. But points for trying to establish branding.