Search Engine Tigers

Since I have friend in from Wales for a couple of weeks, one of the stops on the sightseeing tour is 2-1/2 hours down the road in Colonial Williamsburg. Given that they mistakenly trust me, I’m planning on introducing them to that American institution know as - The Waffle House.

But, while I knew that there was one near the start of my trip, I wanted to know if there was one a little further along, but how to find out? Well, the first (and last) stop was at their corporate site. I was expecting the usual ’store locater’, and that I’d have to find a zip code or two for the trip, or better yet, have a radius option and expand that out to where I figured would be a good point to sort out breakfast. No, The Waffle House exceeded my expectations. They actually have a trip planner, powered by where2getit, that allows you to enter the starting and ending location as per any mapquest like system, and get directions. These directions were then heavily sprinkled with every possible Waffle House on the trip, so I can look and see if we decide to go a little further, that we’ll have x miles before our next potential breakfast location. This is a great way for a company with multiple locations frequented by travelers to utilize said multiple locations as a great benefit. Nicely done Waffle House… see you in the morning.

1. 
   Half-Geek said...
   10:40 pm - March 22nd, 2007

   Man the health board needs to get on top of that type of marketing pronto LOL