24 Nov 2006 @ 3:40 AM 
 

Missed Opportunities

 

I (along with probably 2-3 other people besides her) know the ’secret identity’ of SEOFanGirl, the author of menofseo.blogspot.com. I’m not going to out her, as I believe she’s planning on doing that herself at SES Chicago 2006. What I will say though is that while she has a blog that has received a fair bit of attention in the SEM world, with mentions on SEOMoz, DailySearchCast, among others, I believe she made a mis-step by not revealing herself sooner.

Over the month of October, Andy Beal at MarktingPilgrim ran an SEO scholarship contest to identify the next up and coming SEM superstar. SEOFanGirl submitted an entry (I’m not going to say which week.). The first round of the contest was won by traffic volume, with whichever contest entry had the most unique views becoming the winner for that week. The four weekly winners were then voted on by a panel of 9 industry judges. SEOFanGirl’s entry did not win the traffic portion, and therefore didn’t make it to the judgement round. I believe that if she’d outed herself by doing a “Want to find out who SEOFanGirl is? Click on this link” push on not just her blog, but others, she’d have received a fair amount of traffic for that, and may have made it through to the next round.

Of course hindsight is 20/20, and she did at least submit an entry, whereas I just didn’t get around to it, so she is one up on me to start with. Maybe next year. ;)

Tags Categories: Classic Posts Posted By: Simon Heseltine
Last Edit: 24 Nov 2006 @ 03 40 AM

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